Digital Marketing Intelligence
With continuing challenges to the economy, Holiday 2011 is sure to be a highly competitive retail season—especially for search marketers, who must compete with one another for bargain-hungry Holiday shoppers determined to find only the best deals and discounts.
In this informative guide, AdGooroo details a broad range of invaluable information to help search marketers maximize their paid search program and overcome both current economic challenges and their top PPC competitors:
- Understand recent consumer, advertiser and online retail trends that may affect your Holiday search campaigns
- View all of your competitors’ Holiday ad copy in near real time
- Monitor shifts in competitors’ PPC tactics and strategy as they occur—see when Black Friday promotions begin, which incentives and products they’re promoting, etc.
- Identify your top search competitors by ad spend and coverage and generate highly accurate estimates of their PPC budgets
- Maximize your paid and organic keyword visibility via a simple gap analysis
An AdGooroo Special PPC Report
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A Guide to Maximize Paid Search & Beat the Competition this Holiday Retail Season
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- AdGooroo Get the Edge in Search Marketing